OK, here are some numbers for you -
Hosting expenses for 2008 - $378.95
License expenses - $293.10
T-shirt expenses - $897.84
Advertising revenue - $638.70
Donations - $788.22
T-shirt sales - $581.00
That left me with a net $438.03 for the year, or $8.42/weekly. Before taxes.
By the time I pay the accountant, she comes up leaking oil.
(Since 1 January, we've lost the revenue from the eBay Shopping Ads, we've lost HRK Fabrication's ads and we lost Total Performance's ads. That is a loss of approximately $75-$80 per month.)
Years ago, I had a member of one of my Scottish forums playing Morse code on the Google Adsense ads. Google took exception and dumped me from that program, so I've no hope with them. Judging by the clicks we were getting on the eBay ads, if someone could display Adsense ads on this site, they are likely worth at least $100/month.
Frankly, had I paid closer attention to these numbers, I would have already been outa here.
Here's what a day in the life of a forum admin can be like -
I get a minimum of 12 e-mails each day.
People registering with bogus e-mail addresses that bounce the forum's confirmation e-mails.
People registering that agree to follow the printed rules and miss the warning about their Yahoo address not being acceptable. They then plug their Yahoo address in, directly under the second warning about it not being acceptable. After that, they e-mail me to complain they cannot register. Some of them like to read me their own version of the riot act, for not making it more clear. One idiot refused to use any other e-mail address and accused me of discrimination. He promised me he would be sure to post on every site he could that I discriminate. Like the idiot couldn't read our Terms of Service???
I've had a couple of problem children that felt I was supposed to be holding their hands for them, so that generated e-mails as well. One had computer issues and spent a week railing at me about how the forum software was broken. He would e-mail me and cuss at me about how my forum was a piece of sh*t and I was being a pr*ck for not wanting to help him with HIS issues. And then he would always close his e-mails by telling me what a nice guy he is. Aye. Right. This was the same idiot that registered here with his NTBA username and then wanted it changed so nobody here would know who he was. Then he wanted it changed back, about 6 months later.
I cannot begin to count the e-mails where people have told me how much better this forum would be if I made it just like the NTBA forum. Or the e-mails where I've been told I need to use the same rules and TOS as the NTBA site.
If you really want to stay atop everything that goes on around here and put out every single fire, figure 90 minutes each day. Minimum.
Now we move onto adding and upgrading the software the site runs on.
In 2008, there were 7 upgrades to the vBulletin software. One of which required major re-writes of about 19 templates and the upgrading of two of the forum styles.
The GARS Article & Review script was upgraded 4 times
The portal software was upgraded 3 times
I installed vBSEO and then upgraded it 3 times.
The script that accelerates the page loads was installed and upgraded 3 times.
The script that handles the display of videos within the posts was installed.
To give you an idea of what I charge to do these things (I also do freelance vBulletin forum work), just these upgrades and installations would cost one of my customers $345. The time I spent re-writing the forum templates would have been billed at $50/hour and I suspect I have between 4 and 5 hours in all those upgrades, so bring that total up to $545, at minimum.
I have one customer that pays me to admin his site and I give him a total of 8 hours per month for $300.
Suddenly that $8.42/week I managed to pull down is looking pretty lame, isn't it?
If you're looking to operate a forum, it has to be a labor of love for you, otherwise you will never consider it. And after a handful of real arseholes gave me a few good cussings, I've decided I just don't love it so much any more.
The greatest majority of members are really great people. And I appreciate each one of you donating as you have. For the biggest part, the moderators don't have much to do around here, because everyone plays well with others. That is a real blessing, because there is a lot of things going on in the back room so that I don't have much time for moderating.
So there you have it. Raw and with no sugar-coating. If someone can come in clean and insert some Google Adsense ads, they have a really good shot at making some money. Otherwise, it is going to require a dedicated effort on behalf of the membership to keep the ship afloat.
Some people have mentioned using a subscription method. If you subscribe to the forums, you can participate, otherwise you cannot. The bug in that ointment is that if you close off the forums to visitors, that means the search engines cannot crawl the site. Which means people trying to search for the site won't be able to find it by using the search engines. So new membership would suffer. Catch 22.
My freelance work is suffering because of the rotten economy. My day job is threatening to go away, for the same reason. Add that into the loss of revenue from this site and this place is no longer a viable option for me.
After losing my Dad a few weeks back, my son and I have managed to improve our relationship and I'm getting to spend more time with him, his girlfriend and my granddaughter. After being divorced nearly ten years, I've met a super lady that I enjoy spending time with. And I can't spend time with any of them if I'm sitting in here trying to run a forum that is growing out of control and failing to support itself.
So for anyone that still wants to step up to the plate and purchase this site, don't say I didn't give you fair warning.